Most people don’t lose money on bad investments - they lose because they never start. In this episode, Alex breaks down the psychology of hesitation and fear that stops first-time investors from moving. A real conversation with a “wait another six months” client - and what that decision really costs in a fast-moving market like Dubai. Whether you’re investing in property, business, or any opportunity that requires action, this episode will make you rethink what “starting” really means.